Pair a tremendously creative young architectural firm with a young and intense branding company and you achieve interesting results. Standard Creative needed an identity and the basic B2B business tools: stationery, shipping labels, etc. While all of us would like to have created exquisite materials, Standard was working on a tight budget. Our solution employed a labeling system and business card blanks to squeeze the most of their investment.
The look of the brand recalls the vernacular of vintage wall papers.