Shameless Plugs & Heavy Metal

This has been a good year for awards (thus far) so, it feels right to give a public shout out to our clients, our team, all of the effort that went into doing great work, and the validation provided by these award opportunities. // More //

The Ten Commandments of Protecting Your Brand

Whether your company is called Coca Cola or Jimmy-Bob Joe-Bob & Frank, you have a brand. You may not realize it; after all – brand happens mostly on its own. But whether you’ve spent a century and trillions of dollars developing an international company or you’re just getting out of the gate with a startup, you should know how to protect your brand. // More //

We’d like to thank the academy…

It goes without saying that bringing home enough gilded I-beams to build a Bailey Bridge makes for one FABULOUS evening! But, here’s the deal: we are able to do smart, well-crafted work that wins awards because we have clients who want smart, well-crafted work. All of them. And for that, we say thank you, thank you, a million times over, thank you. // More //

Nuts & Bolts: Building a Brand for a Builder

When a sharp, savvy home building company approached us for rebranding, we jumped at the chance to help them develop a strong foundational brand upon which to build their company. // More //

Hunting Unicorns

You know how to tell if someone’s a right-brainer? They’re the ones who can’t keep straight which hemisphere of the brain is devoted to which set of skills. How do I know this? Well, let’s just say that before I… // More //

The Power of Design No. 2: Moleskine

The Moleskine journal. Who doesn’t love the look and feel of these simple, elegant books? The size is appealing. At 8.25″ X 5.25″, the quintessential Moleskine is very nearly designed according to the golden ratio. So we human beings are… // More //

The Power of Design: No. 1 in a Series

A writer by trade, I work with designers and art directors. I’m frequently amazed at the amount of time we spend designing a piece of communication. To be perfectly candid, I have wondered in the past if the result was… // More //

The Continuing ADDY Saga

Last year, I posited the question, “What is the business case for small agencies to enter the ADDYs?” After all, I noted, it is certainly not inexpensive. This year, we entered the ADDYs and fared extraordinarily well in the local… // More //

A Good Showing!

Behind all great work are clients who are willing to let you do it. Many thanks to all of ours: Oakworth Capital – GOLD (Sales Promotion) Birmingham Education Foundation – GOLD (Collateral Material) Birmingham Education Foundation – GOLD ( Non-Traditional… // More //

New Technology: The Lytro Camera

In our business, we work extensively with images. Having evolved out of the print and 2D television gestalt, our culture tends, for the most part, to think of images in terms of a single plane of focus. And so an… // More //

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